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    <loc>https://www.jessmonack.com/work/quik-dog</loc>
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    <lastmod>2026-02-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6622e5a2a233521d039e7947/eed8eef3-fdf8-452f-8766-19ed165c619c/Quik+Dog+-+Investor+Summary.png</image:loc>
      <image:title>Work - Quik Dog Brand Design</image:title>
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      <image:title>Work - Quik Dog Brand Design</image:title>
      <image:caption>I was able to adapt Ferris Plock's original illustrations into a pattern for the fry paper. Image credit Marcus Meisler Photography</image:caption>
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    <image:image>
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      <image:title>Work - Quik Dog Brand Design</image:title>
      <image:caption>I combined Plock’s hand lettered custom type for the logo with Bowlby One SC as a chunky display font for the tagline and to be used on menus paired with Acumin Pro for subheads and body text. We stuck with a simple and recognizable color palette of primary colors. The north star throughout the process was that it had to be fun for kids of all ages. This was my first time putting together a design system for a brand and there was a lot to learn along the way.</image:caption>
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      <image:title>Work - Quik Dog Brand Design</image:title>
      <image:caption>We created collateral like these enamel pins and koozies to help build excitement. I had to modify the typography a bit to work on the small pins.</image:caption>
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      <image:title>Work - Quik Dog Brand Design</image:title>
      <image:caption>Designing labels for the bottled cocktails was a challenge on a small budget. The solution ended up being using mailing labels combined with our custom stickers. This way we could print easily and frequently on our own without spending a fortune.</image:caption>
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    <image:image>
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      <image:title>Work - Quik Dog Brand Design</image:title>
      <image:caption>Ferris Plock designed a lot of incredibly cool t-shirts for Quik Dog. This design was a limited edition with proceeds going towards Southern Exposure's annual Monster Drawing Rally fundraiser. Printed by Babylon Burning. Menu signage was created by me to fit the space above the window.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6622e5a2a233521d039e7947/087c9809-8bf8-463d-8cd5-8e35aed48e0c/rc4b-Quik-Dog-by-Trick-Dog-poster.jpg</image:loc>
      <image:title>Work - Quik Dog Brand Design</image:title>
      <image:caption>We converted the front of the space into a service window complete with a big QD decal, menu &amp; signage. I had a lot of fun applying Ferris Plock's artwork to the ever-shifting menus and signage as the business grew and adapted to SF's health &amp; safety regulations.</image:caption>
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      <image:title>Work - Quik Dog Brand Design</image:title>
      <image:caption>Here are some of the original crewneck sweatshirts that Babylon Burning screen printed.</image:caption>
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    <image:image>
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      <image:title>Work - Quik Dog Brand Design</image:title>
      <image:caption>We got a little cheeky with our merch and designed custom Quik Dog rolling papers for folks to purchase.</image:caption>
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    <lastmod>2024-10-21</lastmod>
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      <image:title>Work - Poppy Pop-Up Posters</image:title>
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      <image:title>Work - Poppy Pop-Up Posters</image:title>
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      <image:title>Work - Poppy Pop-Up Posters</image:title>
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      <image:title>Work - Poppy Pop-Up Posters</image:title>
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      <image:title>Work - Poppy Pop-Up Posters</image:title>
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      <image:title>Work - Poppy Pop-Up Posters</image:title>
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      <image:title>Work - Poppy Pop-Up Posters</image:title>
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      <image:title>Work - Poppy Pop-Up Posters</image:title>
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      <image:title>Work - Poppy Pop-Up Posters</image:title>
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      <image:title>Work - Poppy Pop-Up Posters</image:title>
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      <image:title>Work - Poppy Pop-Up Posters</image:title>
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      <image:title>Work - Poppy Pop-Up Posters</image:title>
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    <loc>https://www.jessmonack.com/work/arbore-plants-and-flowers</loc>
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    <priority>0.5</priority>
    <lastmod>2026-03-09</lastmod>
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      <image:title>Work - Arboré Visual Identity</image:title>
      <image:caption>Arboré Moodboard: sans serif fonts, geometric shapes, Japanese sculpture, simplicity, balance, natural elements, earthy tones with a pop of color</image:caption>
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      <image:title>Work - Arboré Visual Identity</image:title>
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      <image:title>Work - Arboré Visual Identity</image:title>
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      <image:title>Work - Arboré Visual Identity</image:title>
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    <loc>https://www.jessmonack.com/work/popandbottleemail</loc>
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    <lastmod>2026-02-24</lastmod>
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    <loc>https://www.jessmonack.com/work/iconicproteinmarketing</loc>
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    <lastmod>2026-03-05</lastmod>
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    <loc>https://www.jessmonack.com/work/family-meal</loc>
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    <lastmod>2026-02-04</lastmod>
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      <image:title>Work - Family Meal Magazine</image:title>
      <image:caption>Click to expand &amp; see the flat file spreads.</image:caption>
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      <image:title>Work - Family Meal Magazine</image:title>
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      <image:title>Work - Family Meal Magazine</image:title>
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      <image:title>Work - Family Meal Magazine</image:title>
      <image:caption>Family Meal - Cover</image:caption>
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      <image:title>Work - Family Meal Magazine</image:title>
      <image:caption>Tinned Fish Fest hosted by Family Meal Magazine</image:caption>
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      <image:title>Work - Family Meal Magazine</image:title>
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      <image:title>Work - Family Meal Magazine</image:title>
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      <image:title>Work - Family Meal Magazine</image:title>
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      <image:title>Work - Family Meal Magazine</image:title>
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      <image:title>Work - Family Meal Magazine</image:title>
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      <image:title>Work - Family Meal Magazine</image:title>
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    <loc>https://www.jessmonack.com/work/mellowave</loc>
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    <lastmod>2024-10-08</lastmod>
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      <image:title>Work - Mellowave Premium Cannabis Brand Design</image:title>
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      <image:title>Work - Mellowave Premium Cannabis Brand Design</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6622e5a2a233521d039e7947/3c8d79c0-98b9-47ed-bfb1-7f2b5696b388/webpage-sketches-mellowave.jpg</image:loc>
      <image:title>Work - Mellowave Premium Cannabis Brand Design</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6622e5a2a233521d039e7947/53b301e5-4705-47ff-8e78-af36320e328e/mellowave-portfolio-web-01.png</image:loc>
      <image:title>Work - Mellowave Premium Cannabis Brand Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6622e5a2a233521d039e7947/46ba64a7-930c-4ff8-b60e-9c2faf09d9af/mellowave-portfolio-web-02.png</image:loc>
      <image:title>Work - Mellowave Premium Cannabis Brand Design</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6622e5a2a233521d039e7947/5fea7baa-d568-479c-9b38-a3241c2b4007/mellowave-web-full.png</image:loc>
      <image:title>Work - Mellowave Premium Cannabis Brand Design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6622e5a2a233521d039e7947/8d3ce9fd-f66a-4b02-a8f7-5ebbf459b31f/mellowave+style+guide.png</image:loc>
      <image:title>Work - Mellowave Premium Cannabis Brand Design</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6622e5a2a233521d039e7947/a9f5208b-7249-4a8a-8366-ac58af3a16ab/mellowave-IG-stories-lineup.png</image:loc>
      <image:title>Work - Mellowave Premium Cannabis Brand Design</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.jessmonack.com/work/the-emerald</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6622e5a2a233521d039e7947/eef63eff-cb6c-4530-9083-71abe950701a/the-emerald-logos-portfolio-new.png</image:loc>
      <image:title>Work - The Emerald Brand Design</image:title>
      <image:caption>I designed alternative logo options for future applications such as signage, menus, and merch items.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6622e5a2a233521d039e7947/919429c4-9f5a-4115-bbc3-453670eaf27b/the-emerald-type-color.png</image:loc>
      <image:title>Work - The Emerald Brand Design</image:title>
      <image:caption>The color palette and type were selected with accessibility top of mind. I wanted to make sure I had a palette with enough contrast for legibility and room to play in future illustrations.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6622e5a2a233521d039e7947/dd018d74-b978-4c9a-b541-980062e69edd/the-emerald-logos-portfolio-02-02.png</image:loc>
      <image:title>Work - The Emerald Brand Design</image:title>
      <image:caption>The icons and patterns were created for the website and quickly found their way into printed collateral to showcase the brand's personality.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6622e5a2a233521d039e7947/255167fd-9153-4f9a-a663-c8347f8f506a/the-emerald-matches-coasters.png</image:loc>
      <image:title>Work - The Emerald Brand Design</image:title>
      <image:caption>The venue will have a prominent bar component so I decided to create double sided coasters and a matchbook for guests.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6622e5a2a233521d039e7947/a50d273a-46ca-4682-88e0-0166d91c05b7/the-emerald-coaster-mockups.jpg</image:loc>
      <image:title>Work - The Emerald Brand Design</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6622e5a2a233521d039e7947/9cc6cd7b-ab9e-454d-84c0-8343489cf3b3/the-emerald-menu.jpg</image:loc>
      <image:title>Work - The Emerald Brand Design</image:title>
      <image:caption>I built a happy hour cocktail menu to compliment the coasters. I modified the diamond pattern because the light blue and emerald green look so nice together.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6622e5a2a233521d039e7947/1d90dfd4-432a-4fee-898a-590418215c81/Artboard+1the-emerald.jpg</image:loc>
      <image:title>Work - The Emerald Brand Design</image:title>
      <image:caption>Press/VIP ID badges.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6622e5a2a233521d039e7947/b021f1e7-e3e6-4f96-9b04-48e734a70b89/the-emerald-laptop-small.jpg</image:loc>
      <image:title>Work - The Emerald Brand Design</image:title>
      <image:caption>The home page was one of the most successful of the pages I designed. The brand and purpose are front and center with a punchy image to capture attention.</image:caption>
    </image:image>
  </url>
</urlset>

